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#HopefulFor

Maxwell House

The Unseen Hustle

Skype

Born Friends

2 Cannes Lions | One Show Gold Pencil

Boppy

Never Not A Mom

Walmart

Kid Inside

Doritos

No Choice

Creativity Online Editor’s Choice

Skype

Finding Donut

4 One Show Awards | AICP Next Award | London International Award

Starbucks

Say Yes

Valencia College

Failure

Nike

Free 3.0

The Kook

Trailer

Here We Go Magic

Hard To Be Close

Gregory Mitnick and Nat Livingston Johnson—the New York-based directorial duo known as Peking— are one of the world’s leading forces in docu-spots. Their work is cited for its raw emotional storytelling and visual style, and has been credited with the advent of “Sadvertising”. In the past year they’ve completed campaigns for Skype, Facebook, Apple, Starbucks, and Google.
Peking is repped commercially in the US/Europe by Hey Wonderful (RSA Films) and in the Middle East/Asia by Oceana Studios.